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What’s a B Corp™ and how are they changing business for the better?
3 minute read

It’s our ambition to help build a more inclusive, sustainable world for us and for you, our trusted members. That’s why we’re out to join the B Corp™ community. And we couldn’t be more excited to take you with us.
Here’s what it means to be B Corp™ and why you too should be excited for the journey.
What is a B Corp?
Certified B Corporations® (B Corps™) are companies that pledge to use the power of business to build a more inclusive and sustainable world.
That means the decisions we make must place the wellbeing of employees, customers, suppliers, community and the environment first, before image or profit.
B Corp™ Certification doesn’t just look at just one product or service, it considers the overall positive impact of the company that stands behind it. That means it really is lifting the lid on how business works, letting you know which companies really are working as a force for good.

Here the B Corp’s mantra:
- Together, we transform the global economy to benefit all people, communities, and the planet
- Together, we lead economic systems change that will realise our vision of an inclusive, equitable, and regenerative economy
- Together, we create standards, policies, tools, and programs that shift the behaviour, culture, and structure of capitalism
- Together, we’re changing the rules of the game so that all businesses have to balance profit and purpose
- Together, we’re building a movement of people using business as a force for good
- Together, we won’t stop until all business is better business
Why does giffgaff want to become B Corp™?
We’ve always been driven by our people, members and the planet. So many of our core beliefs and values already align with B Corp™ standards, that it just makes sense for us to become part of the crew.
Success should never be just about profit. It should be about creating a better world, for us, you and the planet we look after. We want to become advocates for this cultural shift and that’s why we’re committed to the B Corp™ cause.

Okay, but what does it mean for giffgaffers?
As a giffgaff member, we hope you’re already aware of our commitment to better business. Becoming B Corp™ is simply about solidifying that commitment, so you know you can always trust us to do the right thing.
Our members are at the heart of what we do. So you can rest assured that you’ll always be kept in the loop about any decisions we make, and feel empowered to feed in whenever you want.
Of course, this is just the beginning. We know there’s still a long way to go in making mobile sustainable. But we’re not afraid of that challenge, and we hope you’ll stick around to help us continue building a network we can all be proud of.
Still have questions?
No problem. Join the conversation on the giffgaff community forum to learn out more about our B Corp™ journey.